Re:Water COP26 and The G7

Canvas secured the supply of Re:Water to nearly 30,000 delegates at COP26 in Glasgow - November 2021 and to VIPs and Media at G7 Summit in Cornwall - June 2021.

 

intu Experiences

Multiple award-winning partnership sales generating over £2m in sponsorship and promotional revenue.

 

Barbican Centre

Sales strategy to engage new partners - prospect targeting, sales collateral and client pitches.

 

The London Palladium

Identified commercial opportunities from refurbishment including sponsorship, hospitality & premium membership.

 

Mazda

Increasing test drives by over 300% year on year with multi-channel support.

 

Battersea Power Station

Created commercialisation strategy for Europe's largest regeneration project.

 

Visit Florida

Largest ever multi-channel campaign at UK's largest shopping centre network including site takeover.

 

East of England Arena and Events Centre

Consulting on leading multi-platform facility for entertainment, commercial and industrial events.

 

Playmobil

Developed major partnership since 2016 at UK's largest shopping centre network.

 

Nelson Mandela Global Exhibition

Sponsorship sales for London launch of global exhibition - South African Tourism as main partner.

Canvas Partnerships unlocks commercial potential from brands, venues and events.

We focus on commercial strategy for rights holders, taking opportunities to market, maximising revenue generation and managing partnership activation for brands.

Our focus is strongly commercial with the emphasis on revenue, cost-reduction and leveraging opportunities for brands.

Our specialism is arts and culture, entertainment and public institutions.

Services

Commercial Consultancy

We have a proven track record in maximising partnership revenue for venues.
We're experts in operations, ticketing, CRM, marketing, experiential and ambient installations.
Let us be your Commercial Consultant to increase revenue.

Sales Agents

Canvas maximises commercial potential for institutions and content rights holders.

Our background is in selling partnerships and marketing concepts in major venues.
We will act as your sales agent to add value to your commercial strategy.

Brand Consultancy – target consumers with the RIGHT partnerships

The team has nearly 60 years of experience in media, marketing, events and venue management.
We offer unique insight in driving optimum return from any marketing installation.
Working with rights owners, design agencies, media agencies and brands direct, we can offer insight and consultancy to drive return.

Work

Re:Water

Re:Water

Kids Country

Kids Country

East of England Arena & Events Centre –  Stadia Utilities

East of England Arena & Events Centre – Stadia Utilities

Nelson Mandela Global Exhibition

Nelson Mandela Global Exhibition

LW Theatres: The London Palladium

LW Theatres: The London Palladium

intu Student Nights with Three Mobile Network

intu Student Nights with Three Mobile Network

Barbican Centre

Barbican Centre

intu Experiences

intu Experiences

Juicy Couture – Elizabeth Arden

Thomas Sabo

Battersea Power Station

Sony Pictures

Sony Pictures

Mazda

Visit Florida

Lavazza

Playmobil

Meet the Team

Lee Roberts

Managing Director

lee.roberts@canvaspartnerships.co.uk

07973 307 056

Lee joined Canvas from global leader in entertainment content and venues, AEG, where he was Commercial Director of Global Partnerships Europe and launch Commercial Director of The O2, the world’s most successful music venue since opening in 2007.

At AEG, Lee was responsible for developing Partnerships with major global brands, engaging clients, creating signature marketing initiatives on site and achieving powerful consumer/venue engagement opportunities for Partners. These include Sky, Nissan, Barclays, Credit Suisse, O2, Visa, BMW, AOL, Anheuser-Busch InBev, Pernod-Ricard, EON, JTi, Procter & Gamble, Sony, AMEX, Coca-Cola, Lanson Champagne, SSE, lastminute.com, Celebrity Cruises, RBS NatWest, Philips, PepsiCo, NBC Universal, Fox, ECCO Shoes, adidas, Nestle and Living Social.

Lee was formerly Sales Director of Virgin Radio, having been part of launch team and developed the station’s award-winning sales team under the ownership eras of Sir Richard Branson, Chris Evans and Scottish Media Group. Lee was also responsible for developing new digital and online radio brands along with client sales, agency trading and sponsorship revenue over the period.

In 2019, Lee was appointed Board Member of the Royal Edinburgh Military Tattoo, offering advice on the commercial development of the world-famous, Tattoo and helping with international expansion.

A graduate of Oxford University, Lee’s passions include art, architecture, history, politics and current affairs, and he is a Foundation Governor of Queen Mary’s Grammar School, Walsall.

 

Matt Crocker

Founding Director

matt.crocker@canvaspartnerships.co.uk

07951 350 731

Matt is Director of Sauce Connections, which launched in 2008 with the innovative concept of offering water to commuters on the London Underground displaying advertising. Sauce Connections has now grown to become a full-service field marketing agency offering solutions around major commuter concentrations including Underground, National Rail and Airports hubs.

Sauce Connections’ client portfolio includes British Airways, Sky, Three Mobile, Calvin Klein, British Gas, HTC, Next, Mini, Radisson Blu, Nintendo, Colgate-Palmolive and Prudential.

Prior to that Matt worked at Virgin Radio in Agency and Client Media Sales, where he met Lee….

Rebecca Oppenheimer

Head of Events and Promotions

rebecca.oppenheimer @canvaspartnerships.co.uk

07867 894 161

Rebecca is an experienced Leader in Events, Sponsorship and Partnership. Rebecca spent five years as Head of Sponsorship at intu Experiences, working closely with Matt and Lee, developing many sponsorship and events initiatives. Prior to intu, Rebecca spent a decade as Head of Partnerships at Upper Street Events, where she managed partnerships for events and exhibitions such as New Designers, London Art Fair, Gadget Show, Cycle Show, MOVE IT, Country Living Christmas and Spring Shows with brands like John Lewis, Sky, Virgin Atlantic, P&G.

At intu in 2018 she created the ground-breaking Stylist Live – intu’s first major consumer event platform at Trafford Centre. Alongside generating impressive revenue from partnerships, she also won seven industry awards for partnerships, promotions and events – Opal Awards for intu plc: Sylvanian Families (2 awards), Stylist Live, Playmobil (2 awards), Three and Cartoon Network.

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