Canvas has worked with intu Properties plc since 2015, supporting the Brand Experiences team in developing client relationships and creating bespoke partnership and promotional opportunities to generate commercial revenue.
This has created a number of longstanding relationships across client categories.
In addition, Canvas’ work for intu has received a number of industry awards in 2017, 2018 and 2019.
Over £2m of partnership revenue for intu has been generated from multi-year deals, bespoke partnership opportunities, sponsorship of intu events and short-term promotional revenue as well as recruiting two new in-line retail tenants from the automotive sector for intu Lakeside – SEAT and Mitsubishi.